Out with a paid sponsor and in with charity partner KidsCan.
Having unveiled the most significant changes to their home kit in an age, the reigning champion Crusaders have gifted the front of jersey sponsor mark on their 2024 home jerseys to the New Zealand-based charitable trust.
KidsCan works to help address New Zealand children living in poverty, and the Crusaders will donate $5 from every jersey sold through the team’s shop to the charitable trust.
The Crusaders recently set up the Crusade with Heart Foundation, a charitable trust with the purpose of having a positive impact on their community.
“This is our commitment to being more than a sports team – crusading with heart and showing genuine care for our teammates, our fans and our wider community is what it means to be a Crusader,” chief executive Colin Mansbridge said.
With new apparel maker Classic taking over from Adidas, the Crusaders’ 2024 home kit has undergone significant change from this year’s version, which had m
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